{"id":1746,"date":"2015-06-02T02:58:19","date_gmt":"2015-06-01T23:58:19","guid":{"rendered":"http:\/\/www.turksem.com\/?p=1746"},"modified":"2015-06-02T02:58:19","modified_gmt":"2015-06-01T23:58:19","slug":"seo-paketleri","status":"publish","type":"post","link":"https:\/\/otel.name.tr\/index.php\/2015\/06\/02\/seo-paketleri\/","title":{"rendered":"SEO Paketleri Mant\u0131kl\u0131 m\u0131?"},"content":{"rendered":"<p style=\"text-align: justify;\">SEO \u00e7al\u0131\u015fmas\u0131 yapan bir \u00e7ok firma, SEO \u00e7al\u0131\u015fmalar\u0131n\u0131 paket haline getiren pazarlama y\u00f6ntemi uygulamaktalar. S\u0131k\u00e7a kar\u015f\u0131la\u015ft\u0131\u011f\u0131m bu durum <strong><a href=\"https:\/\/www.turksem.com\/inbound-pazarlama-stratejisi\/\">Inbound Pazarlama<\/a><\/strong> stratejisi i\u00e7erisinde maalesef yer edinemez.\u00a0\u00c7\u00fcnk\u00fc; belli kal\u0131plarca hareket edilen SEO ve SEO&#8217;yu site d\u0131\u015f\u0131 olarak yorumlayan \u00e7al\u0131\u015fma stratejisi elbette bir noktada duracakt\u0131r. Temel unsur insand\u0131r ve insana y\u00f6neli \u00e7al\u0131\u015fma yap\u0131lmal\u0131d\u0131r. D\u00fcnyan\u0131n en zeki insanlar\u0131n\u0131n bir hayli uzun zamanda kurduklar\u0131 sistem, <strong>300 &#8211; 500 TL<\/strong>&#8216;lik paketlerle a\u015f\u0131lacak kadar zay\u0131f de\u011fil.<\/p>\n<p style=\"text-align: justify;\"><!--more--><\/p>\n<blockquote>\n<p style=\"text-align: justify;\">Olsa bile hak etmeyen bir site, hak etmedi\u011fi bir aramada gelmemeli. Hi\u00e7 bir site ara\u015ft\u0131rma yapan birinin bir ka\u00e7 dakikas\u0131n\u0131 gasp edemez.<\/p>\n<\/blockquote>\n<h4 style=\"text-align: justify;\"><strong>Elbette Site D\u0131\u015f\u0131 \u00c7al\u0131\u015fmalar \u00c7ok \u00d6nemli Fakat Bu \u00c7al\u0131\u015fmalar\u0131 Yanl\u0131\u015f Yorumlamamak Laz\u0131m<\/strong><\/h4>\n<p style=\"text-align: justify;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-1754\" src=\"https:\/\/otel.name.tr\/wp-content\/uploads\/2015\/06\/seo-paket.png\" alt=\"seo-paket\" width=\"533\" height=\"264\" srcset=\"https:\/\/otel.name.tr\/wp-content\/uploads\/2015\/06\/seo-paket.png 533w, https:\/\/otel.name.tr\/wp-content\/uploads\/2015\/06\/seo-paket-300x149.png 300w\" sizes=\"(max-width: 533px) 100vw, 533px\" \/><\/p>\n<p style=\"text-align: justify;\">Site d\u0131\u015far\u0131s\u0131nda ki aktiviteler de elbette \u00e7ok \u00f6nemli fakat; yapay, suni geli\u015fmeler siteye yarardan \u00e7ok zarar sa\u011flayacakt\u0131r. En temelden projeden ve geli\u015ftirilmesinden ba\u015flanmas\u0131 gerekir. <strong>Google<\/strong>, SEO Dan\u0131\u015fmanlar\u0131n\u0131n \u00e7al\u0131\u015fma alanlar\u0131 ile ilgili kendi sitelerinde <a href=\"https:\/\/support.google.com\/webmasters\/answer\/35291?hl=tr\">\u015fu \u015fekilde bir not d\u00fc\u015fm\u00fc\u015f<\/a>;<\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"color: #808080;\">Sitenizin i\u00e7eri\u011fini veya yap\u0131s\u0131n\u0131 inceleme<\/span><\/li>\n<li><span style=\"color: #808080;\">Web sitesinin geli\u015ftirilmesiyle ilgili teknik \u00f6nerilerde bulunma. \u00d6rne\u011fin, bar\u0131nd\u0131rma, y\u00f6nlendirmeler, hata sayfalar\u0131, JavaScript kullan\u0131m\u0131<\/span><\/li>\n<li><span style=\"color: #808080;\">\u0130\u00e7erik geli\u015ftirme<\/span><\/li>\n<li><span style=\"color: #808080;\">\u00c7evrimi\u00e7i i\u015f geli\u015ftirme kampanyalar\u0131n\u0131n y\u00f6netimi<\/span><\/li>\n<li><span style=\"color: #808080;\">Anahtar kelime aramas\u0131<\/span><\/li>\n<li><span style=\"color: #808080;\">SEO e\u011fitimi<\/span><\/li>\n<li><span style=\"color: #808080;\">Belirli pazarlarda ve b\u00f6lgelerde uzmanl\u0131k.<\/span><\/li>\n<\/ul>\n<blockquote><p>Yukar\u0131daki maddelerden anla\u015f\u0131laca\u011f\u0131 \u00fczere tam olarak projeye temelden ba\u015flanmas\u0131 s\u00f6z konusu. Paket durumlar\u0131 SEO&#8217;ya ayk\u0131r\u0131 oldu\u011fu gibi maalesef sitelerinde <strong>ceza alma durumlar\u0131n\u0131<\/strong> do\u011furuyor.<\/p><\/blockquote>\n<h4 style=\"text-align: justify;\"><strong>2015 Y\u0131l\u0131nda SEO D\u00fcnyas\u0131<\/strong><\/h4>\n<p style=\"text-align: justify;\">Google, baz\u0131 siteler \u00fczerinden SEO yap\u0131ld\u0131\u011f\u0131n\u0131 bilmekte. Bu siteleri i\u015fin asl\u0131 \u015fudur ki; &#8220;<span style=\"color: #ff0000;\"><strong>Yanl\u0131\u015f SEO<\/strong><\/span>&#8221; yolu izleyen siteleri bulmak i\u00e7in kullanmakta. Yani; siteniz ald\u0131\u011f\u0131n\u0131z pakette bir siteye link olarak ekleniyor. \u0130\u015fte o siteye eklenmek zarar do\u011furucu bir durum olu\u015fturmakta. <strong>\u0130hracat yapan, D\u00fcnya \u0130nternet&#8217;in de bir konum elde etmeye \u00e7al\u0131\u015fan web sayfalar\u0131m\u0131z mevcut.<\/strong> Bu \u00e7al\u0131\u015fmalar i\u00e7in en ciddi tavsiye, SEO Dan\u0131\u015fman\u0131 se\u00e7erken \u00e7ok titiz davranman\u0131zd\u0131r. Kurumsal bir kimli\u011fi olmayan, siteniz s\u0131k\u0131nt\u0131ya girdi\u011finde her daim yan\u0131na gidemeyece\u011finiz birileriyle \u00e7al\u0131\u015fmay\u0131n.<\/p>\n<h4 style=\"text-align: justify;\"><strong>SEO Bir Kal\u0131ba S\u0131\u011fam\u0131yacak Kadar Komplike ve De\u011fi\u015fkendir<\/strong><\/h4>\n<p style=\"text-align: justify;\">[sociallocker]Her sekt\u00f6r\u00a0ve\u00a0her web sayfas\u0131 i\u00e7in strateji de\u011fi\u015ftirmek gerekebilir. Ayn\u0131 paketin ayn\u0131 siteler, ayn\u0131 sekt\u00f6r \u00fczerinde uygulanmas\u0131 ise i\u015fi geri d\u00f6n\u00fclemez s\u0131k\u0131nt\u0131lara sokmakta. Bu pakette bu hizmetler var, \u015fu pakette ise Google News kay\u0131tl\u0131 siteler \u015fu kadar eklenme var. \u0130\u015fte mesele 5 y\u0131l \u00f6nceki SEO mant\u0131\u011f\u0131nda hareket. 12 y\u0131ll\u0131k geli\u015fim s\u00fcrecini yak\u0131ndan takip etmi\u015f birisi olarak d\u00f6neminde etkili oldu\u011fu s\u00fcre\u00e7leri hat\u0131rlad\u0131\u011f\u0131m\u0131 itiraf etmem gerekli. Fakat g\u00fcn\u00fcm\u00fczde iyi bir i\u015f \u00e7\u0131kart\u0131lmad\u0131\u011f\u0131 s\u00fcrece web sayfas\u0131nda ilerlemeyi hi\u00e7 bir paket sa\u011flayamaz.[\/sociallocker]<\/p>\n<p style=\"text-align: justify;\"><strong>SEO<\/strong> kelimesinin ilk ismi kondu\u011fu zaman itiraz etmi\u015f ve &#8220;<strong>CEO<\/strong>&#8221; ile kar\u0131\u015ft\u0131r\u0131labilece\u011fini belirtmi\u015ftim. O d\u00f6nemlerde \u0130ngilizce forumlarda bu konuda o d\u00f6nem ki arkada\u015flarla isim \u00fczerine tart\u0131\u015fmalar\u0131m\u0131zda olmu\u015ftu. T\u00fcrk\u00e7e \u0130nternette ise &#8220;<a href=\"https:\/\/www.turksem.com\">SEO Dan\u0131\u015fman\u0131<\/a>&#8221; ifadesini g\u00f6rd\u00fc\u011f\u00fcmde sekt\u00f6r ne kadarda b\u00fcy\u00fcd\u00fc dedi\u011fimi hat\u0131rl\u0131yorum. Elbette o d\u00f6nemlerde her \u015fey kalbur \u00fcst\u00fcyd\u00fc. \u015eimdiler de ise \u00e7ok daha fazla komplike. \u0130yi bir proje ve &#8220;<a href=\"https:\/\/www.google.com\/analytics\/\">Google Analytics<\/a>&#8221; verilerinin iyi yorumlanmas\u0131 \u015fart.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEO \u00e7al\u0131\u015fmas\u0131 yapan bir \u00e7ok firma, SEO \u00e7al\u0131\u015fmalar\u0131n\u0131 paket haline getiren pazarlama y\u00f6ntemi uygulamaktalar. S\u0131k\u00e7a kar\u015f\u0131la\u015ft\u0131\u011f\u0131m bu durum Inbound Pazarlama stratejisi i\u00e7erisinde maalesef yer edinemez.\u00a0\u00c7\u00fcnk\u00fc; belli kal\u0131plarca hareket edilen SEO ve SEO&#8217;yu site d\u0131\u015f\u0131 olarak yorumlayan \u00e7al\u0131\u015fma stratejisi elbette bir noktada duracakt\u0131r. Temel unsur insand\u0131r ve insana y\u00f6neli \u00e7al\u0131\u015fma yap\u0131lmal\u0131d\u0131r. D\u00fcnyan\u0131n en zeki insanlar\u0131n\u0131n bir [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":74449,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1746","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-bilgileri"],"_links":{"self":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/posts\/1746","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/comments?post=1746"}],"version-history":[{"count":0,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/posts\/1746\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/media\/74449"}],"wp:attachment":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/media?parent=1746"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/categories?post=1746"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/tags?post=1746"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}