{"id":1881,"date":"2015-06-17T04:43:21","date_gmt":"2015-06-17T01:43:21","guid":{"rendered":"http:\/\/www.turksem.com\/?p=1881"},"modified":"2015-06-17T04:43:21","modified_gmt":"2015-06-17T01:43:21","slug":"google-guvenlik-teshisi-ve-seo","status":"publish","type":"post","link":"https:\/\/otel.name.tr\/index.php\/2015\/06\/17\/google-guvenlik-teshisi-ve-seo\/","title":{"rendered":"Google G\u00fcvenlik Te\u015fhisi ve SEO"},"content":{"rendered":"<p style=\"text-align: justify;\">2007 y\u0131l\u0131 civar\u0131 bir d\u00f6nemde Google, o d\u00f6nemin i\u015fletim sisteminin ciddi a\u00e7\u0131klar vermesinden dolay\u0131 arama motoru i\u00e7in \u00f6nemli bir ad\u0131m att\u0131. \u0130lk ad\u0131m\u0131nda vir\u00fcs bar\u0131nd\u0131ran siteler i\u00e7in hemen site ba\u015fl\u0131\u011f\u0131 alt\u0131nda &#8220;<span style=\"text-decoration: underline;\">Bu site bilgisayar\u0131n\u0131za zarar verebilir<\/span>&#8221; uyar\u0131s\u0131yd\u0131. Sistem olarak oturmad\u0131\u011f\u0131 i\u00e7in haylice sitede g\u00f6r\u00fcnd\u00fc\u011f\u00fcn\u00fc belirtebiliriz. Hatta ilk ilkel vir\u00fcs uyar\u0131 sistemi basit baz\u0131 JavaScriptler i\u00e7inde vermi\u015fti.<\/p>\n<p style=\"text-align: justify;\"><!--more--><\/p>\n<blockquote>\n<p style=\"text-align: justify;\"><strong>Daha sonraki s\u00fcre\u00e7lerde uyar\u0131 sistemi \u00fczerinde \u00e7al\u0131\u015ft\u0131.<\/strong> \u0130lk d\u00f6nemlerinde Google s\u0131ralamaya direk veya dolayl\u0131 bir etkisi yoktu. Fakat ge\u00e7en zaman s\u00fcrecinde yenilenen <strong>Google&#8217;de vir\u00fcs olaylar\u0131\u00a0dolayl\u0131 yoldan \u00a0ve hatta direk olarak<\/strong> aramalar\u0131 etkilemeye ba\u015flad\u0131.\u00a0Bu etkilemeyi bir ka\u00e7 k\u0131s\u0131mda inceleyebiliriz.<\/p>\n<\/blockquote>\n<h4 style=\"text-align: justify;\"><strong>Arat\u0131lan Kelimeyle Uyu\u015fmayan \u0130\u00e7erik Durumu<\/strong><\/h4>\n<p style=\"text-align: justify;\">Google, kullan\u0131c\u0131 hareketlerini izleme noktas\u0131nda haylice yol katetti. Site titlesi, meta describeyi \u00e7ekerek aramalarda bu iki veriyi kullan\u0131c\u0131lar\u0131na sundu. Site vir\u00fcsl\u00fc uyar\u0131s\u0131 al\u0131yor ise aramalarda t\u0131klanmamaya ba\u015flad\u0131. \u00d6rne\u011fin; XYZ123 aramas\u0131nda X2001 isimli bir site \u00e7\u0131kmakta. Vir\u00fcs uyar\u0131s\u0131 ald\u0131\u011f\u0131 taktirde insanlar bu siteyi ziyaret etmeyeceklerdir. Bu durum, <strong>arat\u0131lan kelime ile site aras\u0131nda uyumsuzluk durumu olu\u015fturacak<\/strong> ve aramalarda haylice gerilere atacakt\u0131r. Bu dolayl\u0131 etkisi olarak duruyor.<\/p>\n<p style=\"text-align: justify;\">Direk etkisi ise kendi sayfas\u0131n\u0131n daha g\u00fczel ve \u00f6zenli olmas\u0131n\u0131 isteyen Google, uyar\u0131 ile bu \u015fablonu bozmak istemiyor. Bu sebeple vir\u00fcs uyar\u0131s\u0131 alm\u0131\u015f bir siteyi genelde ilk aramalarda getirmeyi \u00e7ok istedi\u011fi s\u00f6ylenemez. Gerekli baz\u0131 geriletmeleri <strong>2. sayfa ba\u015f\u0131nda<\/strong> sabitleme veya <strong>5. sayfa ba\u015f\u0131nda<\/strong> sabitleme tarz\u0131 \u00e7al\u0131\u015fmalar\u0131 da var.<\/p>\n<h4 style=\"text-align: justify;\"><strong>Sitenizin Tam Olarak B\u00f6yle Bir S\u0131k\u0131nt\u0131s\u0131 Var m\u0131?<\/strong><\/h4>\n<p><a href=\"http:\/\/www.google.com\/safebrowsing\/diagnostic?site=turksem.com\">http:\/\/www.google.com\/safebrowsing\/diagnostic?site=turksem.com<\/a><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-1883\" src=\"https:\/\/otel.name.tr\/wp-content\/uploads\/2015\/06\/googletarama.jpg\" alt=\"googletarama\" width=\"687\" height=\"278\" srcset=\"https:\/\/otel.name.tr\/wp-content\/uploads\/2015\/06\/googletarama.jpg 687w, https:\/\/otel.name.tr\/wp-content\/uploads\/2015\/06\/googletarama-300x121.jpg 300w\" sizes=\"(max-width: 687px) 100vw, 687px\" \/><\/p>\n<p>Yukar\u0131da ki ba\u011flant\u0131 sayesinde bunu \u00f6\u011frenmek m\u00fcmk\u00fcn. E\u011fer \u015f\u00fcpheli bir durum ile kar\u015f\u0131la\u015ft\u0131\u011f\u0131 yaz\u0131yorsa firman\u0131za ait sitenin ilerlememe nedenlerinden birisi bu olabilir. <strong>\u00c7\u00f6z\u00fcm yolu<\/strong> ise sitenizden bu yaz\u0131l\u0131m\u0131 veya varsa arac\u0131 kodlar\u0131 temizlemek olacakt\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2007 y\u0131l\u0131 civar\u0131 bir d\u00f6nemde Google, o d\u00f6nemin i\u015fletim sisteminin ciddi a\u00e7\u0131klar vermesinden dolay\u0131 arama motoru i\u00e7in \u00f6nemli bir ad\u0131m att\u0131. \u0130lk ad\u0131m\u0131nda vir\u00fcs bar\u0131nd\u0131ran siteler i\u00e7in hemen site ba\u015fl\u0131\u011f\u0131 alt\u0131nda &#8220;Bu site bilgisayar\u0131n\u0131za zarar verebilir&#8221; uyar\u0131s\u0131yd\u0131. Sistem olarak oturmad\u0131\u011f\u0131 i\u00e7in haylice sitede g\u00f6r\u00fcnd\u00fc\u011f\u00fcn\u00fc belirtebiliriz. Hatta ilk ilkel vir\u00fcs uyar\u0131 sistemi basit baz\u0131 JavaScriptler i\u00e7inde [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1883,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-bilgileri"],"_links":{"self":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/posts\/1881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/comments?post=1881"}],"version-history":[{"count":0,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/posts\/1881\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/media\/1883"}],"wp:attachment":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/media?parent=1881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/categories?post=1881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/tags?post=1881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}