{"id":2389,"date":"2016-05-18T14:23:29","date_gmt":"2016-05-18T11:23:29","guid":{"rendered":"http:\/\/www.turksem.com\/?p=2389"},"modified":"2016-05-18T14:23:29","modified_gmt":"2016-05-18T11:23:29","slug":"turizme-yonelik-otel-calismalarimizi-artiriyoruz","status":"publish","type":"post","link":"https:\/\/otel.name.tr\/index.php\/2016\/05\/18\/turizme-yonelik-otel-calismalarimizi-artiriyoruz\/","title":{"rendered":"Turizme Y\u00f6nelik Reklam \u00c7al\u0131\u015fmalar\u0131m\u0131z\u0131 Art\u0131r\u0131yoruz"},"content":{"rendered":"<p style=\"text-align: justify;\">Ana hizmet alan\u0131m\u0131z olan Turizm, <strong>2016<\/strong> y\u0131l\u0131 itibariyle olduk\u00e7a g\u00fc\u00e7l\u00fc \u015fekilde ba\u011flant\u0131lar\u0131m\u0131zla ilerlemeye devam ediyor. <span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/www.turksem.com\/otel-pazarlama\/\">Otel pazarlanmas\u0131<\/a><\/strong><\/span> konusunda ki \u00f6nemli birikimlerimizi turizm firmalar\u0131 ba\u015fta acenta ve oteller olmak \u00fczere kullan\u0131yoruz. E\u011fer otelinizin sat\u0131\u015f\u0131 noktas\u0131nda yeterli verim alamad\u0131\u011f\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcn\u00fcyorsan\u0131z <strong>T\u00fcrk Sem<\/strong> olarak bizlerle ileti\u015fime ge\u00e7ebilir ve \u00e7al\u0131\u015fmalar\u0131m\u0131z hakk\u0131nda bilgi alabilirsiniz.<\/p>\n<blockquote>\n<p style=\"text-align: justify;\">Otel ve turizm acentas\u0131 <strong>\u0130nternet reklamc\u0131l\u0131\u011f\u0131nda<\/strong> 12 y\u0131ll\u0131k bir deneyim sahibiyiz.<\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\"><!--more--><\/p>\n<h3 style=\"text-align: justify;\">Acenta \u00dczerine Proje ve Reklam \u00c7al\u0131\u015fmalar\u0131<\/h3>\n<p style=\"text-align: justify;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-2391  aligncenter\" src=\"https:\/\/otel.name.tr\/wp-content\/uploads\/2016\/05\/otel-ve-tur-reklam.jpg\" alt=\"otel-ve-tur-reklam\" width=\"844\" height=\"293\" srcset=\"https:\/\/otel.name.tr\/wp-content\/uploads\/2016\/05\/otel-ve-tur-reklam.jpg 720w, https:\/\/otel.name.tr\/wp-content\/uploads\/2016\/05\/otel-ve-tur-reklam-300x104.jpg 300w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/p>\n<p style=\"text-align: justify;\">Online rezervasyonun T\u00fcrkiye&#8217;de her ge\u00e7en y\u0131l i\u00e7in ciddi derecede art\u0131\u015f g\u00f6sterdi\u011fi\u00a0bir grafik ya\u015f\u0131yoruz. \u0130nternet \u00fczerinde rezervasyon ve \u00f6ncesinde ara\u015ft\u0131rma safhalar\u0131nda t\u00fcm a\u015famalar\u0131 akademik olarak \u00e7\u0131kartt\u0131\u011f\u0131m\u0131z\u0131 ve bu anlar \u00fczerine bilimsel olarak yakla\u015ft\u0131\u011f\u0131m\u0131z\u0131 belirtebiliriz. Acentalar\u0131n turlar\u0131 ve kesin oda anla\u015fmas\u0131 yapt\u0131\u011f\u0131 otelleri \u00fczerine verimli sonu\u00e7lar ald\u0131\u011f\u0131m\u0131z sat\u0131\u015f stratejileri yapmaktay\u0131z.<\/p>\n<p style=\"text-align: justify;\">Acentalar i\u00e7in reklam gider rakam\u0131n\u0131 <span style=\"color: #ff0000;\">%8<\/span> civarlar\u0131ndan <span style=\"color: #008000;\">%5<\/span> oranlar\u0131na kadar d\u00fc\u015f\u00fcrmekteyiz. Yani <strong>%40<\/strong>&#8216;a varan oranlarda art\u0131\u015f saglamaktay\u0131z. Verimli reklam stratejilerimizin temelinde 13 y\u0131ll\u0131k &#8220;<strong><span style=\"color: #800000;\">Turizm Reklam Ajans\u0131<\/span><\/strong>&#8221; olmam\u0131z yatt\u0131\u011f\u0131n\u0131 belirtebiliriz.<\/p>\n<h4 style=\"text-align: justify;\">Turizm Acentas\u0131 SEO ve Adwords \u00c7al\u0131\u015fmalar\u0131<\/h4>\n<p style=\"text-align: justify;\">Turizm seyahat acentalar\u0131 i\u00e7in en \u00f6nemli hususlardan birisi <strong>SEO<\/strong> ve <strong>Adwords<\/strong> dengesini sa\u011flayabilmektir. Her iki reklam alan\u0131n\u0131nda bir birlerini g\u00fc\u00e7l\u00fc destekleri ba\u015far\u0131 i\u00e7in \u015fartt\u0131r. \u00a0Bu konuda milyonlarca TL reklamla <span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/google.com.tr\/partners\/?hl=tr#a_profile;idtf=7306648747\">Google Partners<\/a><\/strong><\/span> \u00fcyesiyiz. \u0130lgili partner sayfam\u0131zdan da bizlerle ileti\u015fime ge\u00e7meniz m\u00fcmk\u00fcn.<\/p>\n<blockquote>\n<p style=\"text-align: justify;\">Basar\u0131 i\u00e7in SEO ve Adwords beraber ilerlemelidir.<\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\">Ba\u015far\u0131l\u0131 SEO \u00e7al\u0131\u015fmalar\u0131 i\u00e7in &#8220;<strong>Proje Y\u00f6netimi Kadromuzla<\/strong>&#8221; Adwords tamamlay\u0131c\u0131, ayn\u0131 zamanda projeyi ger\u00e7ekten ba\u015far\u0131l\u0131 k\u0131lacak hamleler yap\u0131yoruz. Unutmay\u0131n ki; bir acentan\u0131n ba\u015far\u0131s\u0131 Adwords&#8217;ta ki s\u0131ras\u0131 de\u011fil do\u011fal sonu\u00e7lardaki s\u0131ras\u0131yla k\u0131stas al\u0131n\u0131r.<\/p>\n<h3 style=\"text-align: justify;\">Otellere Reklam \u00c7\u00f6z\u00fcmleri ve Pazarlama Stratejileri<\/h3>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.turksem.com\/anlasmali-ajanslarimiz\/\">Anla\u015fmal\u0131 web tasar\u0131m ajanslar\u0131m\u0131z<\/a><\/span>\u00a0m\u00fc\u015fterilerimiz i\u00e7in olduk\u00e7a g\u00fczel \u00e7al\u0131\u015fmalar yapmaktad\u0131r. Otelinizi \u00f6ncelikle en g\u00fczel yans\u0131tacak web sayfas\u0131n\u0131 in\u015faa ettikten sonra reklam \u00e7al\u0131\u015fmalar\u0131 i\u00e7in T\u00fcrk Sem olarak akademik bir yakla\u015f\u0131m sergilemekteyiz. \u00d6ncelikle planlamam\u0131zda \u015fu prensipleri baz al\u0131yoruz.<img decoding=\"async\" class=\"alignright wp-image-2393\" src=\"https:\/\/otel.name.tr\/wp-content\/uploads\/2016\/05\/google-adwords.png\" alt=\"google-adwords\" width=\"247\" height=\"223\" \/><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"text-align: justify;\">Do\u011fru hedef kitle<\/li>\n<li style=\"text-align: justify;\">Ara\u015ft\u0131rma yapan al\u0131c\u0131 kitle<\/li>\n<li style=\"text-align: justify;\">Misafiri, m\u00fc\u015fteriye \u00e7evirmenin a\u015famalar. Inbound Marketing 3. ad\u0131m\u0131<\/li>\n<li style=\"text-align: justify;\">Gazete ve haber \u00e7al\u0131\u015fmalar\u0131<\/li>\n<li style=\"text-align: justify;\">Forum ve blog reklamlar\u0131<\/li>\n<li style=\"text-align: justify;\">Alakadar web reklamlar\u0131<\/li>\n<li style=\"text-align: justify;\">SMS, Mail ve Mobil Uygulama bildirimleri<\/li>\n<li style=\"text-align: justify;\">Google Adwords<\/li>\n<li style=\"text-align: justify;\">Google SEO<\/li>\n<li style=\"text-align: justify;\">Do\u011fru i\u00e7erikler ve karars\u0131z kitle ula\u015f\u0131m ad\u0131mlar\u0131<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">ve burada yazamad\u0131\u011f\u0131m\u0131z onlarca a\u015famay\u0131 oteliniz i\u00e7in tek tek uygulamaktay\u0131z. Bu \u015fekilde otelinize rezervasyon yapabilecek kitleye olabildi\u011fince y\u00fcksek oranlarda ulasabilmekteyiz. Bunun i\u00e7in t\u00fcm di\u011fer reklam modellerini de uyguluyoruz.<\/p>\n<p style=\"text-align: justify;\">Otelleriniz veya turizm acentan\u0131z i\u00e7in ba\u015far\u0131l\u0131 sat\u0131\u015f rakamlar\u0131 i\u00e7in <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.turksem.com\/iletisim\/\">Kurumsal SEO \u0130leti\u015fim<\/a><\/span> ba\u011flant\u0131m\u0131zla bizlerle ileti\u015fime ge\u00e7ebilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ana hizmet alan\u0131m\u0131z olan Turizm, 2016 y\u0131l\u0131 itibariyle olduk\u00e7a g\u00fc\u00e7l\u00fc \u015fekilde ba\u011flant\u0131lar\u0131m\u0131zla ilerlemeye devam ediyor. Otel pazarlanmas\u0131 konusunda ki \u00f6nemli birikimlerimizi turizm firmalar\u0131 ba\u015fta acenta ve oteller olmak \u00fczere kullan\u0131yoruz. E\u011fer otelinizin sat\u0131\u015f\u0131 noktas\u0131nda yeterli verim alamad\u0131\u011f\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcn\u00fcyorsan\u0131z T\u00fcrk Sem olarak bizlerle ileti\u015fime ge\u00e7ebilir ve \u00e7al\u0131\u015fmalar\u0131m\u0131z hakk\u0131nda bilgi alabilirsiniz. Otel ve turizm acentas\u0131 \u0130nternet reklamc\u0131l\u0131\u011f\u0131nda [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2393,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bizden-gelismeler"],"_links":{"self":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/posts\/2389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/comments?post=2389"}],"version-history":[{"count":0,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/posts\/2389\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/media\/2393"}],"wp:attachment":[{"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/media?parent=2389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/categories?post=2389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otel.name.tr\/index.php\/wp-json\/wp\/v2\/tags?post=2389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}